Georg Weinand

Feedback techniques and mediation of creative processes

Giving and receiving feedback are central elements of every artistic practice: in rehearsal studios, production sites, art schools and theaters. Most of the time, it occurs in an informal and rather rushed manner, relying on certain patterns that are already obsolete and unproductive. Personal emotions, inaccurate vocabulary and unfavorable context can have a negative effect on artists. Even with good intentions on both sides – that of the creator who exposes himself and that of the professional who strives to analyze or evaluate work accurately – feedback is not always as productive as it could be. So, in what way is it possible to contribute to the art work creative process? And for artists, what is it like to work with feedback during the process? The activity, led by Georg Weinand, a Belgian art consultant based in the Netherlands, aims to provide the means for professionals who accompany a performance or a play’s development, to be assertive and really contribute to the artistic improvement of the work. For artists in the middle of a creative process, it will be a unique opportunity to showcase fragments of their scenic research, share questions and doubts, and receive feedbacks that can help them perfect their creations. Thus, the selected artists will display fragments of their processes, and the other participants will share impressions and inquiries about the works, being guided by Weinand’s remarks.

The applicant must identify oneself as “artist” or “feedbacker” in the form.

When: From March 5th to 9th, Monday to Friday, from 10am to 3pm
Where: Escola Britânica de Artes Criativas (R. Mourato Coelho, 1404, Pinheiros)
Participants: 16 people (eight from group 1, eight from group 2) + one audit-researcher
Target group: (group 1) playwrights, dramaturgists, theater critics, cultural journalists, researchers and teachers in the area of Performing Arts; (group 2) artists-creators in the fields of theater, dance or performance. These participants will show the material on which they are working

Curator of Pedagogical Activities: Maria Fernanda Vomero